When Zhang Xinyu wore a traditional Northeastern Chinese cotton dress to the Cannes film festival, it caused a huge stir online, with many criticizing the dress and lambasting its designer. Hu Sheguang, the designer of the dress, said “It’s cheap to make, and doesn’t take much time. If a dress can stir up the world like this, is that fashion? I think that’s exactly what fashion is.” Some netizens had other opinions, with the top voted commenter saying “It’s not that Chinese people think it’s plain, it is plain. The people who wear it are plain, and the dress is plain.